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With little to cause excitement in recent years over the blue oval’s luxury division, Lincoln Motor Company, has made some strides in their commitment to renew themselves. With redesigned and newly restyled mid-sized sedans and their CUVs sporting a new look, they have been able to attract some consumers back to the luxury corner of the blue oval.
Sadly the brand is still missing excitement. While they have made an effort to reinvent themselves, brands such as Cadillac, BMW, Mercedes-Benz, and Jaguar continue to offer more exhilarating products.
Above is a design concept recently released by Josh Byrnes of Carscoop, Byrnes proposes marrying the DNA of the Mustang S550 with luxury and styling from Lincoln. With a unique illustration that does not leave a redesigned coupe looking like a creative rebadge, this concept just might work.
The concept includes an aggressive new look for a coupe model with a strong athletic theme. With a sculpted hood that flows back towards the cabin 
bay, along with a split-winged grille, headlights that stretch far into the front fenders, and a newly designed intake detailing a lower lip splitter finishing with scalloped doors and broader shoulders that are flared in appearance that enhances the rear, this could be a viable option for Lincoln to consider.
The concept is a glimmer of hope for the luxury division, offering a rear wheel drive option to Lincoln consumers. This a feature long awaited from the brand, and is already available in competition models. As suggested by Byrnes, the S550 Mustang platform is an already available option for the engineers to work from. A coupe based from the pony design could launch the Lincoln brand back on the playing field.
Finishing this design off, the buyer would see a complete overhaul with luxury upgrades and designs stretching to the cabin. Moving to the engine bay you will most likely find this sporty Lincoln coupe powered by a 2.7-liter Ecoboost V6 or the aggressive 5.0 liter Coyote V8 from the Mustang GT. Improving fuel economy via a 9-speed auto co-developed with GM this would transfer power to the rear wheels.
A creative design concept, this is a viable option for Lincoln Motor Company to consider. We think some excitement in the Lincoln brand is long overdue, how about you?
